專案介紹
本專案為 USPACE 旗下汽車鍍膜品牌「Ultra Coating」所企劃的 商業視覺與職人施工攝影。
拍攝策略聚焦於「極致工藝」與「專業信任感」。全系列影像完整紀錄了頂級鍍膜與 PPF 漆面保護膜的標準施工流程——從車身精密洗車、水霧沖洗、漆面拋光修復，到保護膜的刮平貼合與細節修邊。運用高對比的線條光影襯托車身漆面光澤與撥水效果，同時捕捉技師專注的手部特寫，為品牌建立起具備高端質感與職人精神的宣傳影像庫。
Project Overview
A commercial photo shoot designed for Ultra Coating, an automotive detailing and protective coating service under the USPACE ecosystem.
The visual direction emphasizes precision, premium craftsmanship, and professional trust. The image suite documents the full end-to-end service workflow—spanning meticulous pre-wash, high-pressure rinsing, paint correction polishing, and PPF (Paint Protection Film) application. Utilizing high-contrast studio lighting to highlight glossy paint reflections and water-beading effects, the photography elevates the brand’s technical expertise for digital marketing and campaign assets.
